Growth Strategy · piece 06Everything above feeds the strategy

Strategy is not an opinion.
It is read every night.

Pulse reads your stores, your advertising and Google every night and turns it into decisions with their why: what to advertise, where, when, to whom and how much to pay per order. Every week your team knows what to move. Every month, leadership decides with the pulse on the table. And what your team cannot execute, we execute.

I want my planSee a real report
"Based on that information, our team will work with you: you tell us what to move."What a footwear group with three brands told us when they saw their dashboard, before giving us a single access

What leadership sees every morningReal dashboard captures, with fictitious data

Highlights: automatic readings with the number, the why and what to do
HighlightsAutomatic readings of the period: the best day, the campaign that performs, the strong hour, what people shared. No opinion: arithmetic.
The money: orders, revenue, ticket and new customers
The money, confirmed by the storeWhat really came into the till. When another number disagrees with this one, this one rules.
Business results: leads, contacts, purchases and cost per result
What each result costLeads, contacts, purchases and what it cost to get each one, campaign by campaign. How far it pays to spend.
Where each sale came from
Where each sale came fromWhat the store confirmed and what nobody recorded. The second is fixed by tagging links: every ad starts saying how much it sells.
The products that make your money
The products that make the moneyHow many make half and 80% of revenue, and which ones have unsold inventory. This is where you decide what to buy and what to advertise.
What is running out: inventory against sales pace
What is running outInventory against sales pace, product by product and, in footwear and apparel, size by size. The sale lost to a missing size, before losing it.
Plan versus reality
Plan versus realityWhat was agreed at the start of the month against what happened, with green and red chips. The monthly meeting starts here.
Trestme analysis written with AI and supervised
The analysis, in plain languageParagraphs written with AI over the night's numbers and supervised by Trestme. Read in two minutes; understood the first time.

Sample report with fictitious data. Each client has their own, with their brand, on a private link. Open it in full.

How it becomes strategyFour rhythms, one system

Every nightThe machine readsStores (Shopify, Tiendanube, WooCommerce), Meta, Google Ads, Analytics, Search Console, Google Trends and Mercado Libre. Keeps the raw data forever and checks that the sums add up.
Every MondayOne insight with what to moveOne finding per brand: the figure, the why and the exact action, verifiable in one tap. It reaches your WhatsApp and your team's.
Every monthThe decision, with leadershipOne session with the pulse on the table: plan versus reality, what to advertise, where, when, to whom and how much to pay per order. No weekly meetings: the signal is weekly, the pause is monthly.
AlwaysAccompanied executionWhat comes out of the dashboard is executed with your team: ads, tags, collections, purchasing. What your team cannot do or would take longer, we do, with agreed hours.

Before giving us an accessThis is how every client starts

We read what your stores, your advertising and Google already publish, and build your dashboard before you give us a single access: which ads send people to products without sizes, which models are cheaper on your Mercado Libre than in your store, in which month people search your category, who you compete with on Google. All verifiable by opening your own page. When you connect, that same night it becomes exact with your real sales.

Read me without accessHow Pulse works

For groups with several brandsOne screen for leadership

The group's brands, side by side and measured the same: what stands out today, what I would do tomorrow, and each brand in numbers. Implementation per brand and monthly service per brand, with accompanied execution. Same system, more doors.

Quote for my group